Job Description

The HCP Marketing Senior Manager, Speaker Progra m works within the HCP Marketing team for Vertex's U.S. Commercial Pain Business Unit and reports to the Senior Director, HCP Marketing with direction from the Marketing Associate Director .

Vertex recently launched JOURNAVX, an oral, non - opioid medication for the treatment of moderate-to-severe acute pain. I n an effort t o engage multiple HCP specialties involved in treatment of acute pain treatment in adults , the Speaker Program a n d r e l a t e d p eer-to-peer educational programs are viewed as a s t r a t e g i c vehicle to build brand understanding of and interest in JOURNAVX a mong st HCPs . Th is role has responsibility for m anag ing and o ptimiz ing brand-sponsored Speaker Programs against the annual plan .

Key Duties and Responsibilities:

• Manage Speaker Program's contracted vendor to ensure delivery against the scope for program administration: define quality and performance standards, establish processes for common questions/adjustments and oversee continuous improvement in execution
• Implement and maintain training and communications plan for both Speakers and Vertex field teams on the program's policies and best practices for success
• Manage budget: oversee program utilization metrics and costs and recommend adaptations as needed to meet financial targets
• Recommend program allocations for field based on team's agreed educational objectives and available budget; partner with Field leadership for alignment
• Lead the process for additional speaker nominations & contracting oversight, as needed, based on program demand & budget
• Address requests and inquiries from the field, speakers or vendor where clarification and/or escalation is needed. Ie: communications to speakers on content delivery or program guidelines and clarifications/reinforcement of program guidelines to field personnel
• Establish process for HQ personnel to attend speaker events
• Work with Vertex analytics colleagues to assess value of and return on the program each year
• Build recommendations for future year's Speaker Programs plan allocations and vendor adjustments through the brand planning process
• Other related duties as needed

Knowledge and Skills:

• Ability to understand the target market at a high level
• Broad understanding of regulatory rules and regulations
• Ability to understand all elements of brand strategy and role in executing that strategy
• Exhibits ownership and broad accountability for projects and internal assignments; understand when it is appropriate to flag issues to management
• Ability to understand insights and the implications, and apply those insights to tactics, business problems, and opportunities
• Strong knowledge of MS Office applications, including PowerPoint, Excel and Word
• Experience in pharmaceutical marketing, or closely related field(s) (e.g., pharmaceutical sales, ad agency, etc.)
• Strong budget management and program management experience
• Understanding of peer education program principles: content and compliance frameworks
• Ability to travel 25% of time
• Experienced with assessing impact of promotional investments
• Strong communication and presentation skills including comfort with KTL discussions
• Agile in thought and action, accustomed to fast-paced, brand-launch environment

Education and Experience:

• Bachelor's degree in marketing, business, scientific area, or related field
• Minimum 6 years of experience in biotech or pharmaceutical marketing including direct experience with: Agency management and material development, Field and HCP direct interfaces, and CRC and compliance process

Pay Range:

$138,400 - $207,600

Job Description

General Summary:

The HCP Marketing Senior Manager, Speaker Progra m works within the HCP Marketing team for Vertex's U.S. Commercial Pain Business Unit and reports to the Senior Director, HCP Marketing with direction from the Marketing Associate Director .

Vertex recently launched JOURNAVX, an oral, non - opioid medication for the treatment of moderate-to-severe acute pain. I n an effort t o engage multiple HCP specialties involved in treatment of acute pain treatment in adults , the Speaker Program a n d r e l a t e d p eer-to-peer educational programs are viewed as a s t r a t e g i c vehicle to build brand understanding of and interest in JOURNAVX a mong st HCPs . Th is role has responsibility for m anag ing and o ptimiz ing brand-sponsored Speaker Programs against the annual plan .

Key Duties and Responsibilities:

• Manage Speaker Program's contracted vendor to ensure delivery against the scope for program administration: define quality and performance standards, establish processes for common questions/adjustments and oversee continuous improvement in execution
• Implement and maintain training and communications plan for both Speakers and Vertex field teams on the program's policies and best practices for success
• Manage budget: oversee program utilization metrics and costs and recommend adaptations as needed to meet financial targets
• Recommend program allocations for field based on team's agreed educational objectives and available budget; partner with Field leadership for alignment
• Lead the process for additional speaker nominations & contracting oversight, as needed, based on program demand & budget
• Address requests and inquiries from the field, speakers or vendor where clarification and/or escalation is needed. Ie: communications to speakers on content delivery or program guidelines and clarifications/reinforcement of program guidelines to field personnel
• Establish process for HQ personnel to attend speaker events
• Work with Vertex analytics colleagues to assess value of and return on the program each year
• Build recommendations for future year's Speaker Programs plan allocations and vendor adjustments through the brand planning process
• Other related duties as needed

Knowledge and Skills:

• Ability to understand the target market at a high level
• Broad understanding of regulatory rules and regulations
• Ability to understand all elements of brand strategy and role in executing that strategy
• Exhibits ownership and broad accountability for projects and internal assignments; understand when it is appropriate to flag issues to management
• Ability to understand insights and the implications, and apply those insights to tactics, business problems, and opportunities
• Strong knowledge of MS Office applications, including PowerPoint, Excel and Word
• Experience in pharmaceutical marketing, or closely related field(s) (e.g., pharmaceutical sales, ad agency, etc.)
• Strong budget management and program management experience
• Understanding of peer education program principles: content and compliance frameworks
• Ability to travel 25% of time
• Experienced with assessing impact of promotional investments
• Strong communication and presentation skills including comfort with KTL discussions
• Agile in thought and action, accustomed to fast-paced, brand-launch environment

Education and Experience:

• Bachelor's degree in marketing, business, scientific area, or related field
• Minimum 6 years of experience in biotech or pharmaceutical marketing including direct experience with: Agency management and material development, Field and HCP direct interfaces, and CRC and compliance process

Pay Range:

$138,400 - $207,600

Disclosure Statement:

The range provided is based on what we believe is a reasonable estimate for the base salary pay range for this job at the time of posting. This role is eligible for an annual bonus and annual equity awards. Some roles may also be eligible for overtime pay, in accordance with federal and state requirements. Actual base salary pay will be based on a number of factors, including skills, competencies, experience, and other job-related factors permitted by law.

At Vertex, our Total Rewards offerings also include inclusive market-leading benefits to meet our employees wherever they are in their career, financial, family and wellbeing journey while providing flexibility and resources to support their growth and aspirations. From medical, dental and vision benefits to generous paid time off (including a week-long company shutdown in the Summer and the Winter), educational assistance programs including student loan repayment, a generous commuting subsidy, matching charitable donations, 401(k) and so much more.

Flex Designation:

Hybrid-Eligible Or On-Site Eligible

Flex Eligibility Status:

In this Hybrid-Eligible role, you can choose to be designated as:
1. Hybrid : work remotely up to two days per week; or select
2. On-Site : work five days per week on-site with ad hoc flexibility.

Note: The Flex status for this position is subject to Vertex's Policy on Flex @ Vertex Program and may be changed at any time.

Company Information

Vertex is a global biotechnology company that invests in scientific innovation.

Vertex is committed to equal employment opportunity and non-discrimination for all employees and qualified applicants without regard to a person's race, color, sex, gender identity or expression, age, religion, national origin, ancestry, ethnicity, disability, veteran status, genetic information, sexual orientation, marital status, or any characteristic protected under applicable law. Vertex is an E-Verify Employer in the United States. Vertex will ]]> <

Job Tags

Full time, Contract work, Summer work, Work at office, Remote work, Flexible hours, 2 days per week,

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